Let's Change Work.

Our advisory programs support technology and investors focused on HRTech, WorkTech and Future of Work. Meeting you where you are today and taking you to where you want to go tomorrow.

Advisory Packages

Exclusive Buyer Behavior & Trends Research, Ongoing Market Insights, Brand Opportunities, Actionable Feedback and Ongoing Support for Vendors of All Sizes.

  • A43 Startup

    Perfect for startups or those just looking for the basics of market data and benchmarking. Includes 2, 60 minute strategy sessions.
  • A43 Connect

    Our standard program, best for most companies. Includes current state review, quarterly strategy sessions, online access to our research & quotes and stat support for PR/Sales Decks
  • A43 Advisory

    Our advisory level includes online research access, current state review, regular monthly check-ins, and ongoing support when quick questions pop up between meetings.
  • A43 Strategic

    Our strategic level includes full market alignment project followed by regular monthly check ins, online research access & ongoing support for quick questions between meetings.

Advisory for your Stage of Business

Our clients range from idea-stage startup to global enterprise technologies. All advisory members receive:

Exclusive Buyer Behavior & Trends Report

Our annual research surveys more than 3,000 Business Leaders, HR Practioners & Employees about trends, concerns and goals. As part of this we look at buyer decision making, sales engagement and index more than 70 categories of HR Technology on market movement, buyer uncertainty and category disinterest. 

Customer/Prospect Feedback

Compare how your audience benchmarks against the market to help see how your positioning, marketing and sales are doing - and where you may need to adjust. Get valuable data on their buying trends to assess retention risk, identify buy/build/partner opportunities & determine new markets. 

Category Shift and Trend Updates

Each level of support includes a quarterly trend update newsletter highlighting key investment, acquisitions, hires and evenets. You also have some level of 1:1 time for you to ask questions and support your internal teams around GTM, Event, Product or M&A strategy. 

M&A Match List

Our member exclusive m&a match list is a confidential way to stay open to investment or acquistion conversations if the right type of company comes across our path for an intro. 

Free Research Partner Member

For companies just getting to know us, join as a free research partner. You will get our monthly newsletter & let you know when research opportunities come up.

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